Project Overview

Sizco General Trading required a strong digital presence to reflect its position as a leading supplier of natural hardwood charcoal in Dubai and international markets.

The project included full brand definition and the design and development of a custom WordPress website focused on clarity, performance, and product presentation.

Approach

The website structure was built around clear navigation, strong visual hierarchy, and a content layout that supports both credibility and conversion. The visual identity combines bold typography, high-contrast imagery, and a restrained color palette aligned with the raw, natural character of the product.

Special attention was given to:

• User experience across desktop and mobile
• Product clarity and content structure
• SEO-friendly page architecture
• Performance and responsiveness

Result

The final website delivers a scalable, fully responsive WordPress build that clearly communicates the brand’s values and product quality, while providing a solid foundation for future growth and optimization.